The Digital Commerce Daily | Snapchat promises advertisers faster conversions for | idealo enhances its retail media offering | Amazon's reach in the EU levels

The Digital Commerce Daily — September 13, 2026

In this episode: • Snapchat is making a direct pitch for holiday ad budgets with new conversion-speed commitments — a platform that rarely gets airtime in the social commerce conversation is now competing head-on with TikTok and Meta for performance dollars. • German price-comparison giant idealo is expanding its retail media proposition into Ireland and Switzerland, targeting shoppers at the precise moment they are evaluating competing products — a high-intent inventory that most retail media networks simply cannot replicate. • New data shows Amazon's EU user base actually shrank in the first half of 2026 — a rare sign of market saturation that has major implications for sellers and brands betting on European Amazon growth.

Hosted by Marco & Klara. New episode every weekday.

Tags: ecommerce, digital commerce, retail media, Amazon, Walmart, platform strategy, D2C, omnichannel, performance marketing