Ademola Adelakun is a former professional magician who has started 14 businesses, appeared on Canada's version of Shark Tank completely blindsided, survived 93 days with zero revenue without telling his fiancée, and now runs A2 Media, a conversion-focused video agency doing roughly a million Canadian dollars a year. This episode is the full story.
Timestamps
0:00 – Intro
1:28 – Former magician, 14 businesses, now running a media company
3:19 – University of Waterloo, the entrepreneurship culture, and the first co-founder
7:11 – Going on Dragon's Den and getting blindsided on stage
9:43 – The 14 businesses: dog beds, cookies, mining Bluetooth vests, and more
17:08 – Why he went in-house and how he used corporate jobs as capital to fund his next move
20:44 – Why video and how Vidyard shaped everything
36:48 – How A2 Media works, who they serve, and why they never hold a camera
43:17 – The partner model and how half his revenue comes from referrals
47:31 – Average deal size, retainer structure, and the revenue numbers year over year
49:35 – The 93-day cash crisis and what finally made him ask for help
1:01:46 – Most overrated advice for going out on your own
1:03:12 – What he would tell anyone thinking about making the leap
#FreelanceMarketing #SoloFounder #ConsultingLife
Connect with the hosts:
Tim Davidson – https://linkedin.com/in/tadavidson41
Tas Bober – https://linkedin.com/in/tasbober
The Marketer's Exit – https://themarketersexit.com
Connect with the Guest:
Ademola Adelakun https://www.linkedin.com/in/ademola-adelakun/