Before you sign your next brand deal, watch for these red flags.
Most brand partnership advice stops at getting the deal. This episode is what happens after: when to send the numbers, how to frame a renewal conversation, what to put in a contract, and the red flags that tell you a brand is going to be more trouble than it is worth.
0:00 – Intro
2:50 – Two-part performance reporting: one week out and one month out
5:13 – Impressions, saves, sends, and the qualitative callouts that make a report stand out
8:34 – When to use a deck versus a screenshot and how to match the format to the partnership
12:09 – Asking for a renewal and the one-sentence framing that keeps the door open
14:02 – How Tas has expanded her Unbounce partnership over three renewals by pitching what she was already going to create
19:09 – Hashtag ad, the brand toggle, and why Tas stopped using both
26:49 – Creative freedom as a non-negotiable and what happens when a brand starts editing your voice
33:00 – The walking billboard problem and how many sponsored posts is too many in one week
34:11 – Contract terms to watch for, payment red flags, and the impression-based pay deal to always decline
#BrandPartnerships #FreelanceMarketing #LinkedInMarketing
Connect with the hosts:
