David Beckham's IM8 raises $1B from General Catalyst's Unusual CVF fund, Gap turns to Hailey Bieber to relive its 90s denim heyday, Anthropic's newest ad is creeping people out, and we make the case for recommerce as more returns end up in the resale channel.
Plus Nate Lagos guest-hosts with Cody Schneider on what an agent-first BI product does that a chat box bolted onto Tableau can't, and what he's betting on with Graphed after building Swell and Drafthorse bootstrapped.
ON TODAY'S EPISODE OF ECOMM COWBOY
Cody Schneider (Co-Founder & CEO, Graphed) — Graphed is an AI agent for marketing analytics that connects a team's data sources, manages the warehouse, and generates dashboards you build by chatting in plain English. Previously founded Swell AI (AI content repurposing) and Drafthorse AI (programmatic-SEO article generation) — both bootstrapped — and was the growth manager at Rupa Health when the valuation ran from $20M to $110M in six months. Prolific voice on X as @codyschneider, host of the podcast "In the Pit with Cody Schneider," known for aggressive distribution tactics, programmatic SEO, and contrarian takes. Builds in public and is currently raising for Graphed. We dig into what Graphed needs that the bootstrapped Swell/Drafthorse playbook couldn't fund, what actually died in programmatic SEO after Google's helpful-content updates and AI Overviews (and what survived), the exact 30-day channel sequence he'd run if he launched Monday with zero audience and zero budget, and what structurally an agent-first BI product can do that a chat box bolted onto Tableau or Looker can't — and how long that window stays open before the incumbents catch up.
ALSO ON THE SHOW
- Spend Market AMA
- BUFFS secures $1.1M in pre-seed funding
- Nissin launches the first cold-water Cup Noodles
- Haaland's raccoon — sold out
- Watch & React: The mosquito drone
- Watch & React: Universal Ads
- OLIPOP Packaging
- Moment of Zen: I Love Gabagool
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