In this episode, Gordon speaks with Michael Mangione, Global Head of Digital and AI Transformation at W. L. Gore & Associates, about leading calmly through change and why AI transformation has to begin with the customer.
From inside sales and B2B marketing at BOC to almost two decades at Bose and now Gore, Michael shares how he built his own bridge into the career he wanted. He talks about the mentors who taught him accountability, why leaders should take the risk and pass on the credit, and why everyone in business is really selling ideas.
He also looks ahead at AI and digital experience, arguing that business value follows customer value, and that the real opportunity is not in adding tools but in rewiring how people and processes work.
Tune in to hear Michael’s perspective on composure under pressure, differentiated products as a gift to marketers, and the magic that happens where physical product and digital experience meet.
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