Guest: Camille Trent, Director of Content & Community at PeerSignal


In this episode, Camille covers:

  • Her career expansion from content to community
  • Building her role with intent by looking for a company that focused on quality, meaningful content, investment in community
  • Her work turning PeerSignal’s audience into a true community
  • Creating a “growth loop:” Allowing content to fuel community and vice versa
  • PeerSignal’s strategy for measuring the overlapping success of content and community
  • Trends in influencer marketing, owned communities, community tech, & decentralized audience building


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