This week, we’re coming to you live from Cannes Lions 2026! Editor Kelsey Sutton and reporter Jennimai Nguyen recap some of the convos they’ve had with execs across the week, detail the activations they got to see IRL, and share their biggest takeaways from the year’s most memorable marketing event.
00:00: Intro
01:50: Offline is the new online
04:50: Experiential at Cannes
06:40: Creators are the new A-listers
11:00: B2B marketers want to work with creators
12:35: Move over Millennials, it’s about Gen Z now
16:50: AI discussions at the festival
22:00: Winning campaigns
24:30: What we’d do differently next year
This episode is brought to you by pwc, and their new podcast powered by Morning Brew, The Intelligence Shift. Listen where you get your favorite podcasts: https://www.podpage.com/the-intelligence-shift/
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Marketing Brew Weekly gives marketing professionals insightful analysis and a lively conversation on the latest trending topics in the world of media and advertising, from the Marketing Brew reporters who know the industry best.
