What if everything you've built over the last 15 years was only worth a fraction of what you thought? And what if the reason had nothing to do with how hard you worked?

In this episode I sat down with Matthew Pohl, founder of the ReWild Group, author of 16 books and the guy who took 30 years of research across 1,500 businesses and turned it into something every founder needs to hear.

We got into the hidden barriers nobody talks about. Why headcount, not revenue, determines your real stage of growth. Why most founders are playing a game they don't even know has levels.

Value bombs from this episode 

  1. Find out the 7 stages of growth and why most founders get stuck between two of them
  2. Learn the people, process, profit ranking that most founders get completely wrong
  3. Discover the builder vs protector ratio and why it changes at every stage
  4. Hear the brutal truth about why your business might be worth less than you think
  5. Get the diagnostic question that reveals where you actually are versus where you think you are

Interested in freeing yourself in the business? Take the exit ready diagnostics test and identify the gaps in your growth and scale model. Go here: https://readytoexit.scoreapp.com/

Timestamps

00:00 The valuation that gut punched Matt after 15 years 

02:23 The rude awakening every founder dreads 

04:37 The business Matt built and why it nearly broke him 

06:09 Status quo or take the risk, the decision point 

08:10 Discovering James Fisher and the stages of growth 

09:31 Tripling revenue in three years using the roadmap 

11:42 Why headcount beats revenue every time 

14:59 The seven stages of growth explained 

20:23 Lifestyle business vs performance business 

26:38 The identity shift most founders refuse to make 

30:24 The practical exercise to diagnose your real stage 

33:46 Coaching segment begins 3

5:30 The gates of focus, people, process, profit 

38:00 My live ranking and what it revealed 

42:00 Why Matt got it wrong for 12 years 

48:16 The builder vs protector ratio 

51:12 The layoff that crushed Matt's confidence 

53:24 Final takeaways and where to find Matt


ABOUT THE GUEST
https://www.linkedin.com/in/matthewepohl/
https://www.youtube.com/channel/UCoGoEIyS19fnAdcSJBdlh3g
Stages of Growth Video Series (Stages of Growth Online Series — The ReWild Group

ABOUT THE HOST
LinkedIn: https://www.linkedin.com/in/adamistrong
Website: https://adamstrong.net⁠

YouTube: https://www.youtube.com/adamstrong

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