What happens when patient demand pushes medical practices beyond their traditional scope? In this episode, Manhattan-based dermatologist and educator, Dr. Paul Jarrod Frank shares the growing pressure providers face as wellness, longevity, and preventative care reshape patient expectations. From GLPs and peptides to broader lifestyle conversations, Dr. Frank shares how practices can thoughtfully expand services while navigating compliance, training, and the evolving standard of care. Tune in to learn how to evaluate new opportunities, meet patients where they are, and grow without chasing trends or compromising patient trust.
Chapters
00:00 Intro 01:06 Banter 04:20 Guest background 09:31 What wellness services does PFrankMD offer? 11:23 Are your patients asking for wellness services? 16:26 What should practices consider when adding wellness services? 18:51 How do you evaluate standard of care for treatments like microdosing? 21:37 What is the future of wellness in dermatology? 23:00 What role will AI play in medical practices over the next five years? 24:46 Access+ 25:35 Legal Takeaways 28:36 Outro
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