Alex Vech - Copy This Facebook Ads Strategy, It'll Blow Up Your SaaS

Alex Vech burned $800K on Meta ads that didn't work. Not total spend, just the wasted portion. The other $700K helped him build Boost App Social to $100K MRR and sell it for seven figures.

In this episode of The Superwall Podcast, Joseph sits down with Alex to break down the exact paid acquisition system behind that exit, and what he's building now at Screensdesign.com. Watch on YouTube.

• The 1-in-85 rule: only one ad out of 85 actually works, so your whole job is generating enough volume to hit it
• How Alex built a cold email machine with 1,000 Gmail accounts sending up to 30 emails each per day to source UGC creators
• Moving creator negotiations to Telegram, plus sending $100 upfront to prove legitimacy and lock in perpetual rights
• Why every ad needs captions: 80% of Instagram users scroll without sound
• The green screen + human hook combo that outperforms pure product demos
• How 300 owned creator contracts became a key asset in the seven-figure acquisition

Whether you're scaling Meta ads or building your first UGC pipeline, this is what four years of paid acquisition looks like when someone finally writes it all down.

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