Eric and Mike take a closer look at the conference experience through a design lens, breaking down the details that separate an event people rave about from one they quietly endure. From the moment attendees walk through the door to the conversations they have in between sessions, there's more intention (or lack of it) behind that experience than most people realize. They get into what actually makes people feel welcome, the small decisions that have an outsized impact on networking, and some surprisingly simple ways to create a memorable atmosphere without blowing the budget. If you're planning an event of any size, or just trying to understand why some conferences stick with you and others don't, this one is worth your time.
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00:48 Conference Lens
02:20 Theme First Impressions
04:29 Wayfinding Signage Wins
05:58 When Signage Fails
07:57 Design For Nervous Attendees
11:29 Name Tags Matter
15:17 Conversation Starters Games
17:03 Gamified Name Tags
18:07 Flair And VIP Badges
19:00 Designing The In Room Experience
22:13 Lighting Texture On A Budget
25:42 Stage Backdrops For Social Sharing
28:28 Case Study Elevate Conference
31:58 Feedback Loops And Data
33:30 First Time Attendee Takeaway