Can you actually tell when a post was written by AI—and should it matter?

In this special episode, Wistia’s social media team joins the conversation about LinkedIn’s “Seems like AI slop” reporting option and what it reveals about trust, authenticity, and the changing attention economy.

The group explores why real content is increasingly mistaken for AI, how visible effort and expertise build credibility, and where brands should preserve the human voice while using AI to work more efficiently. They also discuss niche communities, creative risk-taking, and why experimentation needs to be followed by transparency.

The takeaway: The most useful question isn’t whether AI was involved. It’s whether a real person brought judgment, care, and a meaningful point of view to the work.

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