Let’s pull back the curtain on what actually makes a brand go viral, how PR really works, and the strategies that turn small brands into cult brands everyone is talking about.
In this episode, I’m joined by Jessy Marshall, founder of Hive HQ - Australia’s leading PR agencies working with powerhouse brands, she is the woman behind some of the cult brands, founder-led visibility, and strategic hype we see online and she breaks down what actually makes a brand impossible to ignore.
We dive deep into:
A clearer understanding of what PR actually does for a brand
What actually makes brands go viral
The PR strategy behind cult brands
Why founder-led visibility is so powerful right now
Practical lessons on hype, launches, events, and brand positioning
How Jessy has built Hive HQ and worked with major brands
Podden och tillhörande omslagsbild på den här sidan tillhör
Jess Williamson. Innehållet i podden är skapat av Jess Williamson och inte av,
eller tillsammans med, Poddtoppen.
