If you've ever wanted to run your own event - this episode breaks down everything and I mean everything, that went into pulling off my biggest event yet in New York City in just 10 weeks!!
I'm sitting down with Adile, the woman who helped me execute the entire thing behind the scenes, and we are pulling back the curtain on all of it - the strategy, the logistics, the speakers, the sponsors, what went wrong, and exactly how we made it profitable
We cover:
The full BTS breakdown of how we planned and executed a sold-out NYC event in 10 weeks
How to get sponsors on board and why most people leave this money on the table
The truth about running events profitably and why ticket sales alone won't cut it
How to land high-profile speakers even when you're not the biggest name in the room
The run sheet, timeline and systems that kept everything from falling apart
What actually went wrong and how we handled it without spiralling
How we sold out the room from the other side of the world with almost no US audience
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