E7 | Email List Building Basics: Why Every Small Business Should Start Collecting Emails

Building an email list doesn't have to be overwhelming.

In this episode, we're breaking down the very basics of collecting email addresses for your business. Whether you're a yoga teacher, artist, wellness professional, or creative entrepreneur, you'll learn why email marketing is still one of the best ways to stay connected with your audience.

Join our "Coffee Club" email list!

In this episode:

• Why email is more valuable than social media followers
• Simple ways to start collecting email addresses
• Online vs. in-person email list building
• Ideas for lead magnets and freebies
• Waitlists, giveaways, and workshops
• Why permission matters when collecting emails
• Beginner-friendly email software
• How to get started today—even if you only have five subscribers

Resources Mentioned: 

📧 Email List Building Basics Course

🧘🏻‍♀️ Ashes Academy Membership

💌 Kit (formerly ConvertKit)

🌐 OfferingTree

Links mentioned may be affiliate links.

Connect with Us

Ashley Hagen
ashleyrosehagen.com
@AshesYoga

Alisha Hagen
alishahagen.com
@AlishaHagenArt