In this episode of Catalysts, I’m joined by Cole Bastion, Senior Director of Learning and Culture at HOA Brands, where he's helped reduce management turnover by 10% and transformed L&D into a powerful driver of enterprise-wide change.
We dive deep into how Cole positions his team not as order-takers—but as change makers.
Key topics we cover:
Why L&D must become the “epicenter of transformation” in the org
The risks of staying in the traditional training lane
How Cole earned the trust to facilitate annual strategy sessions with the executive team
His process for evaluating new tech (and avoiding shiny object syndrome)
Why visibility matters—and what it’s opened up for him as a leader
Cole’s story is packed with insight on what it really takes to lead learning with purpose, partnership, and influence.
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