My Podcast Story
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How She Launched an ADHD Podcast Without Waiting to Be Perfect — Jorie Houlihan | Ep 173

Dela

For years, people kept telling Jorie Houlihan the same thing: you should start a podcast.

She kept resisting.

Eventually, she decided to do it anyway.

In this episode of My Podcast Story, Jorie shares how she launched ADHD and..., a podcast primarily created for women diagnosed with ADHD later in life, and what she learned from going from “I should start a podcast” to actually publishing one.


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Connect with Jorie Houlihan

Podcast: ADHD and... with Jorie Houlihan

Podcast Website: https://adhdandpodcast.com

Website: https://joriehoulihan.com

YouTube: Search Jorie Houlihan or ADHD and...


Chapters

00:00 Why Your First Podcast Episodes Don’t Need to Be Perfect

00:18 Welcome to My Podcast Story

00:37 Meet Jorie Houlihan

00:52 What ADHD and... Is About

01:29 Launching the Podcast Less Than Two Weeks Ago

02:04 Why People Kept Telling Jorie to Start a Podcast

02:12 Realizing Her Personality Was Part of the Differentiation

03:19 Finally Deciding to Start

03:44 Resisting the Urge to Launch Overnight

04:09 Following a Proven Podcast Launch Process

04:56 Choosing Between Solo Episodes and Interviews

05:08 Finding the First Podcast Guests

05:30 Defining a Clear Audience for the Show

06:19 The Meaning Behind ADHD and...

06:52 The First 11 Days After Launch

07:06 Early Listener Feedback

07:46 Approaching 300 Downloads in Under Two Weeks

08:27 Building Every Episode Around “ADHD and…”

09:09 Breaking Overwhelming Tasks Into Smaller Steps

09:54 Good Enough Move On

10:30 Why Interview Episodes Run Longer

11:15 Producing the Entire Podcast Herself

11:58 Publishing One Episode Every Week

12:11 Building a Podcast Backlog

13:00 How Jorie Batches Her Recording

13:10 Being Proud of Actually Following Through

14:24 Accepting That You’ll Be Bad Before You Get Better

14:51 Learning to Interview Without Needing Perfection

16:00 Listening to Your Own Podcast Like a Listener

16:27 Editing Differently for Audio and Video

17:10 Celebrating Your Progress

17:54 Why People With ADHD Need to Celebrate Small Wins

19:05 Looking Back at Your Past Self Differently

19:33 Turning Difficult Experiences Into Something Useful

21:34 Building Confidence From Evidence

22:00 Why Perfectionism Stops People From Starting

22:36 Getting Better Through Repetition

22:48 Jorie’s Podcast Production Workflow

23:18 Recording With Riverside and an iPhone

24:19 Using CapCut for Audio Leveling

24:47 Publishing Through RSS.com and YouTube

26:06 Why Jorie Chose RSS.com for Podcast Hosting

27:17 Dynamic Ads and Future Monetization

28:49 Why She Chose Paid Hosting Over a Free Option

30:36 Why Podcasting Tools Keep Getting Better

30:45 Discovering PodMatch

31:05 Booking Six Podcast Guest Appearances in One Week

31:13 Finding Guests for ADHD and...

32:14 How Jorie Uses PodMatch Regularly

33:37 What Makes Her a Highly Active PodMatch User

36:20 The Tools Behind Jorie’s Website and Membership

36:31 Using Course Creator 360

38:12 What Jorie Wants to Build Next

38:39 Upcoming Topics for ADHD and...

39:41 The ADHD Planner Graveyard

40:40 Jorie’s Organic Podcast Growth Strategy

41:00 Growing From a 30,000-Member Facebook Community

41:45 Using the SWEEP Marketing Method

42:41 Getting Guests to Help Promote Episodes

43:36 Creating Promotional Assets for Podcast Guests

44:28 Using LinkedIn and Instagram Collaborations

44:47 What the Podcast Could Look Like Six Months From Now

45:23 Why Podcasting Feels Like a Natural Fit

45:57 The Goal of Eventually Hiring an Editor

46:31 Realizing How Much She Has Already Accomplished

46:53 Where to Find Jorie Houlihan and ADHD and...

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