My Podcast Story
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How a Niche Podcast Became Part of His Real Estate Business — Steven Arita | Ep 174

Dela

Steven Arita didn’t start his podcast simply because he wanted another piece of content to publish.


He wanted to learn from experienced investors, educate other tech professionals, build relationships, and create a platform that could support the larger business he was building around passive real estate investing.


That became Path to Passive Real Estate Investing for Tech Professionals.


In this episode of My Podcast Story, Steven breaks down what it has taken to build the show over the past two years—from spending nearly 10 hours producing some of his earliest episodes to developing a much more repeatable production system.

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Connect with Steven Arita

Website: https://aritacapital.com

LinkedIn: Steven Arita

Podcast: Path to Passive Real Estate Investing for Tech Professionals


Chapters

00:00 You Already Have What You Need to Start

00:38 Meet Steven Arita

01:03 Building a Podcast for Tech Professionals

01:47 Why Steven Decided to Start Podcasting

02:58 Learning Directly From Experienced Investors

03:38 Creating a Cycle of Learning and Teaching

04:43 When the Podcast Actually Launched

05:09 Planning the Show Before Starting

05:40 Writing 100 Podcast Ideas Before Episode One

06:44 The Reality of Producing the First Episodes

06:58 Why One Episode Took Nearly 10 Hours

07:30 Getting Out of His Own Head

09:00 Learning to Publish Consistently

09:44 How the Production Process Became Faster

10:49 Why Iteration Beats Perfection

11:20 Turning Real Investor Questions Into Episodes

12:24 What Podcasting Taught Steven About Himself

13:16 When Being Analytical Becomes a Disadvantage

14:11 “Who Am I to Ask Them to Be on My Podcast?”

14:30 Why You’re Never Completely Ready

15:24 Inside Steven’s Podcast Production System

15:41 Using Loom to Capture Episode Ideas

16:30 Turning Voice Notes Into Content

17:48 Building Episodes With a Custom GPT

18:07 How Steven Customized AI Around His Workflow

19:45 Teaching AI About His Audience and Business

20:51 From Raw Idea to Structured Podcast Episode

21:11 The Role of Steven’s Full-Time Assistant

21:25 How His Team Researches Podcast Guests

22:48 Combining AI, Systems and Delegation

23:45 What It Costs to Produce the Podcast

24:44 How Steven Has Grown the Show

25:23 Consistency, Newsletters and Outreach

26:45 Finding Listeners Where They Already Spend Time

28:11 Why Consistency Beats Sprinting

28:40 Turning Listeners Into a Community

29:36 How the Podcast Makes Money

29:50 Why Steven Doesn't Depend on Podcast Ads

31:07 Turning Podcast Attention Into Investor Conversations

31:31 Why LinkedIn Matters to His Podcast Strategy

32:30 Using Lead Magnets to Continue the Relationship

33:31 Steven’s Next Stage of Podcast Growth

33:40 Growing the Podcast on YouTube

34:00 Turning Long-Form Episodes Into Short-Form Content

34:30 Planning a Half-Day Investing Summit

35:38 Turning Podcast Guests Into Event Speakers

36:19 Building an Email List Around the Show

36:51 Creating a Free Course for Listeners

37:34 Bringing Bigger Guests Onto the Podcast

38:06 Expanding Into New Investment Topics

38:40 Why Steven Wants to Solve One Problem First

39:43 Where to Find Steven Arita

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