Debs Brocklesby was a performance analyst for the New Zealand Olympic Cycling team — a specialised, high-achieving role she'd built her identity around. She's now the founder of Stoked NZ, a multi-million dollar towlie company that started from her garage.
In this episode, we get into:
What it feels like to be stuck in a job that looks great on paper
How Debs let go of who she was professionally and started over
Limiting beliefs — and why they don't disappear when things start working
Rebuilding after your original career dreams are dashed
How to press forward in the face of adversity
How she built Stoked NZ from her spare room with no money, no business background, and no plan B
What it means to build something genuinely purposeful — not just profitable
Debs resource recs:
Start With Why — Simon Sinek (book) Chapter One — Daniel Flynn, founder of Thank You Social Enterprise (book — the one that's horizontal instead of vertical) A vision board — and the practice of writing a letter to yourself as if your goals have already happened (a practice she learned from her psychology mentor)
If you're stuck on a career ladder you've climbed and can't quite see how to get off it, give this a listen.
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