If your inquiries have slowed down, you're not alone.
In this episode, Doula Darcy tackles the "elephant in the room" that many doulas are experiencing right now: fewer inquiries, fewer consultations, and a noticeable slowdown in business.
Drawing from conversations with doulas across the English-speaking world and her own 16-year-old postpartum doula agency, Darcy shares why economic uncertainty may be affecting client bookings and, more importantly, what you can do about it.
Rather than hiding when business slows down, Darcy explains why this is the perfect time to strengthen your marketing foundation and position yourself for future growth.
In This Episode You'll Learn:
Why a slow season isn't always a marketing problem
How economic uncertainty impacts doula hiring decisions
The difference between a temporary slowdown and a broken business model
Why visibility matters more than ever during challenging economic times
How fear can prevent doulas from serving the families who need them most
Since 2010, Darcy has built a thriving postpartum doula business (now doula agency) in New Hampshire.
With her team of postpartum doulas handling the day-to-day in person clients, Darcy spends her time and energy helping other doulas grow & scale their businesses with a focus on sustainability and not burning themselves out.
Prior to having her own 3 children and becoming doula, Darcy worked for 10 years in the advertising and marketing world. She was able to replace her corporate income quicker than most new doulas because of her previous career & expertise. Darcy now uses this experience to help other doulas build their own thriving practices.
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