Good Good Golf is canceled, Apple runs an ad about "human slop," Reuters details how Meta's plan to replace staff with AI imploded, and Meta agrees to pay US states $16B to settle social-media addiction lawsuits.
It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it.
Today guest host Nate Lagos (Founder, Shootin' Doubles) joins Chris Hall and Colin Dougherty.
ON TODAY'S EPISODE
Jared Gutstadt — Founder, Rebel AudioWe dig into how "Jingle Jared" turned music placements on Chappelle's Show into Jingle Punks — a 500,000-song catalog that scored 1,000+ TV series before a WME acquisition — and now Rebel Audio, the "Canva of podcasting" that clones a creator's voice to translate a show into 30+ languages, and why brands should treat media as IP, not an expense.
Matt D'Elia — Writer/Director & Host, "Matt D'Elia Is Confused"We dig into rebuilding a creative career as a direct-to-audience business — the SXSW-breakout American Animal he refused to cut for streaming, walking away from Hollywood for a Patreon-first model with ~3,000 members, and running a live show across X, YouTube, Twitch, Kick, and Instagram where platforms are for reach but ownership lives on Patreon.
JT Sarafa — Founder, JTS Growth; Co-Owner, Pop Daddy SnacksWe dig into scaling Pop Daddy Snacks to ~$15M GMV on TikTok Shop — the SKU change from single-flavor bags to nine-flavor variety packs that unlocked $700K GMV in a month, the content-then-affiliate-then-offer playbook, and TikTok Shop's halo on Amazon and retail.
Alex McEachern — Head of Marketing, Intelligems QUICK DRAW SEGMENT
We dig into the profit-per-visitor gospel — testing prices, shipping, and offers the way brands test creative, why most persona work tells you nothing about what to do next, and being the first experimentation platform with an official Claude connector.
ALSO ON THE SHOW
- A look at the daily schedule of a 100+ client ecom agency
- Ninja's countertop take on Brita
- Saint James iced tea and MSG in a bag
- FDA allows insect fragments in everyday foods
- Victoria's Secret is up 300%
- Nike is rudderless in the algorithm era
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