In this episode, Bill Scully and Bill Hunt explain why website migrations now affect how AI systems remember your business, which version of your content becomes the source of truth, and why redirects no longer fix everything. They break down how old content can outlive new launches, how AI citations get lost even when rankings recover, and why international websites face added exposure

If you’re still treating website migrations as an SEO-only task, this episode will change how you think about them.

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Hosts: Bill Hunt and Bill Scully

Full show notes: https://internationalwebmastery.com/international-web-effectiveness-podcast/website-migrations-ai-era/

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Free International Web Mastery GSC Question Report:

https://lookerstudio.google.com/reporting/9fc44b52-5a7a-4fe7-8509-ac49e302c35d


Referenced Work: AI Share Button URL Creator (CiteMET) by Metehan Yesilyurt

https://metehan.ai/

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