In this episode, Bill Scully and Bill Hunt break down what “digital friction” really looks like and why it quietly costs you customers. From slow pages and confusing navigation to broken login flows and painful checkout experiences, they share real examples of how users get stuck—and why they leave.

More importantly, they walk through simple ways to spot these issues and fix them, so your site actually helps people complete what they came to do.

____________________________________________

Hosts: Bill Hunt and Bill Scully

Full show notes: https://internationalwebmastery.com/international-web-effectiveness-podcast/frustrated-by-friction-why-your-website-is-killing-your-business/

___________________________________________

Shownotes Links

Statsig's article on digital friction

https://www.statsig.com/perspectives/streamlining-digital-experiences-reducing-online-friction

___________________________________________

Looking for more episodes like these?

Check out our main YouTube channel: ⁠⁠⁠⁠⁠⁠⁠https://www.youtube.c⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠om/@InternationalWebMastery⁠⁠⁠⁠⁠⁠⁠

Or visit our podcast page: ⁠⁠⁠⁠⁠⁠⁠https://internationalwebmastery.com/international-web-effectiveness-podcast/⁠⁠⁠⁠⁠⁠⁠

____________________________________________

Join our Facebook Group:

► ⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/1097711877977484/⁠⁠⁠⁠⁠⁠⁠

____________________________________________

Follow us on:

► Facebook: ⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/internationalwebmastery/⁠⁠⁠⁠⁠⁠⁠

► Instagram: ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/internationalwebmastery/⁠⁠⁠⁠⁠⁠⁠

► Twitter: ⁠⁠⁠⁠⁠⁠⁠https://x.com/IntlWebMastery ⁠⁠⁠⁠⁠⁠⁠

► LinkedIn: ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/international-web-mastery/

Rss Apple Podcaster
Podden och tillhörande omslagsbild på den här sidan tillhör Bill Hunt and Bill Scully. Innehållet i podden är skapat av Bill Hunt and Bill Scully och inte av, eller tillsammans med, Poddtoppen.