Revenue calls tend to default to the same weekly talking points, leaving little room to surface anything new under time pressure. In this Strategy Lab, Blake Reiter and Daniel Foreman use Ernest, Lighthouse's AI teammate, to generate three fresh topics for a hotel's upcoming revenue call in a matter of minutes.
They then validate each recommendation inside the Lighthouse commercial platform, checking pricing restrictions, market demand, and event data. The workflow uncovers a length-of-stay restriction limiting weaker August Saturdays, a September demand surge tied to overlapping conferences, and a significant rate gap against the comp set during a period of event compression. The episode shows how commercial teams can pair AI-generated prompts with platform data to prepare faster and catch signals that a routine review might miss.
Explore more of Lighthouse's travel & hospitality research: mylh.co/spotlightinsights
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