David Krieger sits down with Justin Shriber, CEO and co-founder of Terret, to explore the dividing line between sales organizations that thrive with AI and those that don't.
With three decades of leading teams through major technology transformations at Oracle, LinkedIn, and high-growth startups, Justin has a front-row seat to how AI is reshaping sales.
In this episode, Justin breaks down:
Which sales roles are most vulnerable
How AI should act as a thought partner for sales reps
Why most AI initiatives fail and how leaders can set the right scope to win early
How AI is shifting sales from volume-driven lead generation to quality-driven engagement
What "closed-loop revenue" looks like and why it's the future of forecasting, execution, and decision-making
You'll also hear how great sales leaders are using AI to transform rep behavior, improve deal quality, and expand margins without adding headcount.
This episode will challenge how you think about talent, tools, and what sales really looks like going forward.
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