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#1036 Want a business that turns fresh asphalt into a “blank canvas” — and pays well for satisfying, repeatable work? In this episode, host Kirsten Tyrrel talks with Cinco Winston, founder of Trueline Striping in Central Texas, about how he left a stable construction career, skipped the franchise route, and bootstrapped his own parking lot striping company to cash flow within two months. He shares how he trained with an out-of-state pro, bought only the essentials to get started, and strategically targeted customers who actually value curb appeal and recurring maintenance. Cinco breaks down startup costs, pricing, profit margins, seasonality, and why he’s still running lean while planning for future growth. If you’ve ever wondered how “unsexy” service businesses quietly generate great income and freedom, this conversation will open your eyes!
(Original Air Date - 12/8/25)
What we discuss with Cinco:
+ Leaving construction to start striping
+ Choosing independent over franchise
+ Training with an out-of-state striping company
+ Bootstrapping equipment and startup costs
+ Hitting cash flow within two months
+ Discounting early jobs to gain clients
+ Targeting customers who value curb appeal
+ Door knocking and in-person sales
+ Managing seasonality and recurring clients
+ Profit margins, salary, and plans to scale
Thank you, Cinco!
Check out Trueline Striping at TruelineStripingTX.com.
Follow Cinco on Instagram and LinkedIn.
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