In this episode I reframe what a view actually is on Etsy, why a click that doesn't convert is a flat no rather than a maybe, and why dumping more traffic on a page that doesn't sell just means more people leaving faster.
I walk through the short list of questions every shopper is silently asking before they'll hit add to cart, why an unanswered question sends a warm buyer straight to the shop next door, and a five-minute test you can run on your phone right now to find exactly where your best listings are leaking sales.
What you'll learn:
The reason more traffic makes a non-selling listing look even worse
The short list of questions running through every Etsy shopper's head before they buy
Why an unanswered question on your page is the same as a bounce, every time
The five-second-per-question test you can run on your most-visited listing today
The two leaks that cost you the most orders
How to look at your own listing the way a stranger with eleven open tabs would
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