Favorites without sales is one of the most frustrating Etsy problems. Here's why it's harder to fix than it looks and how to actually figure out what's going on.

If your favorites keep climbing but your sales aren't following, something is creating friction between a buyer loving your listing and actually purchasing it. In this episode I'm walking through all the variables that affect conversion rate and why guessing which one to fix first is how sellers spend months making changes that don't actually help.

What you'll learn in this episode:

  • What a favorite actually tells you about your shop (it's more useful than you think)

  • All the variables that can affect whether a buyer purchases

  • Why conversion problems are so hard to solve without a plan

  • How intentional testing is what separates sellers who figure it out from the ones who stay stuck

Resources mentioned:

  • Summer Search Workshop Series: https://sarahjwaggoner.com/summerofsearch

Your next steps:

  • Etsy Visibility Accelerator: https://sarahjwaggoner.com/etsy-visibility-accelerator

  • 1:1 Coaching: https://sarahjwaggoner.com/coaching

  • Instagram: https://www.instagram.com/sarahjwaggoner/

  • Threads: https://www.threads.com/@sarahjwaggoner

  • Facebook Group: https://www.facebook.com/groups/theheartlandcreative

  • YouTube: https://www.youtube.com/@SarahJWaggoner


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