One quiet sales week and suddenly the offer's wrong, your messaging isn't landing, Instagram is dead and you're 36 hours away from rebuilding your entire funnel.

Sound familiar?

In this episode of The Rebellious Leader, I'm talking about something I see all the bloody time with successful business owners and am very capable of doing myself:

Reacting to discomfort as though it's evidence that something in the business needs fixing.

Because a disappointing result is data. It isn't automatically a problem.

There's a big difference between responding strategically to what your business is telling you and emotionally reacting because you don't like what just happened.

And when you're a high-achieving founder who's very good at solving problems, doing something can feel far safer than sitting still long enough to work out whether there is actually a problem to solve.

In this episode, I talk about:

  1. Why one bad sales week isn't necessarily a sales problem
  2. The difference between an event and a genuine pattern
  3. Why successful founders can become addicted to fixing things
  4. How emotional reactions to business data create questionable strategy
  5. Why boredom can make you want to unnecessarily reinvent a successful business
  6. How to tell when your business genuinely does need changing
  7. Why observation is an active part of good business strategy
  8. The questions to ask before you fuck with your funnel


Connect with me

If you like the way I think about business, leadership and the invisible problems underneath what's happening on the surface, you'll love my book, The Rebellious Leader A Business Book for Women Done Playing by the Rules.

Buy The Rebellious Leader:LINK HERE

Or come and find me on Instagram: @mills_gray

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