396. Fresh Holiday Marketing Angles for Your Products

Holiday marketing can start to feel pretty repetitive, especially when you’re promoting the same product assortment for weeks on end. But you don’t need a constant stream of new products, promotions, or elaborate gift guides to keep giving customers a reason to pay attention.

In this episode, we’re talking about how to change the positioning around the products you already sell so they feel relevant to more people, more gifting situations, and more buying motivations throughout the holiday season.

In this episode:

• Why changing your positioning can help you get more mileage out of the products you already sell

• How to make it easier for holiday shoppers to connect a product with someone on their list

• Creative ways to find fresh marketing angles beyond the standard holiday gift guide

• How to use these ideas across your holiday marketing without creating a ton of extra work

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Links Mentioned

Full Show Notes

https://ecommercebadassery.com/395

Holiday Resources

https://ecommercebadassery.com/holidaypodcast

The Lounge

https://ecommercebadassery.com/membership

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