One of the most overlooked lead sources for real estate agents is sitting right under your nose. Weirdly, almost nobody treats it like a real strategy.
I actually learned this by accident. A few years into my career I was writing blogs and posting on social just to reach buyers and sellers directly. What I didn't expect was that other agents were watching too, and they started sending me referrals. I didn't even know what a referral really was at the time. My mentor had actually told me to never connect with other agents on social because they might steal my ideas. Worst advice I ever got. It's the opposite of true.
That lead source is other agents. And it's changed my career, my income, and honestly my family's finances forever.
This episode breaks down exactly how to build a real network of agents, both locally and across the country, that sends you business for years.
In this episode:
How I accidentally discovered agent referrals as a real lead source, and why almost nobody treats it seriously
Why becoming known as "the Salt Lake guy" (or your city) to agents everywhere leads to referrals you'd never get otherwise
How to build agent relationships through social media, industry publications, podcasts, and thoughtful commenting
Why giving a referral away is one of the best moves you can make, even though you don't do the work
The revenue share model that turned agents from competitors into business partners for me
Why "give before you ask" is the entire game, and what it looks like when agents get it backwards
How one relationship at one event added 150 agents to my network years later
Stop seeing other agents as competition. Start seeing them as potential partners. That mental shift alone will change your business.
*********************** RESOURCES :
Free "Clients From Social" Masterclass - Learn the new formula top agents are using on social media to attract 5+ new closings, month after month. REGISTER HERE: https://members.massiveagentsociety.com/free-masterclass-registration?utm_source=podcast_notes
Massive Agent Society on Skool - My coaching community giving Realtors the exact blueprint (and handholding) to attract 5+ new clients, every single month. CLICK HERE: https://www.skool.com/massiveagentsociety
Manychat PRO - Automate your Instagram DM's and Get 30 days of Manychat Pro for FREE - CLICK HERE
REAL Broker - Learn how we can be business partners and build a business together @ ΓEA⅃ Broker- CLICK HERE
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