Most agents write off social media as a waste of time because their posts collect views, likes, and the occasional referral, but almost never a lead they can actually point to. A lot of us are really chasing the dopamine of a rising view count. What changes the math is deciding the next step before you hit publish, so every post carries a call to action and a lead magnet. This episode breaks down 3 posts you're probably already making and exactly what to add to each one.
In this episode:
The 3-part framework: post, call to action, lead magnet
The neighborhood highlight carousel and the "comment MOVE" list of homes for sale
How to deliver a list that never goes stale using a saved search link
The affordability post that makes you the lighthouse in the storm
The breaking community news post that makes you the gatekeeper
Why a comment-triggered lead is a hot lead, not a random follower
Free "Clients From Social" Masterclass - Learn the new formula top agents are using on social media to attract 5+ new closings, month after month. REGISTER HERE: https://members.massiveagentsociety.com/free-masterclass-registration?utm_source=podcast_notes
Massive Agent Society on Skool - My coaching community giving Realtors the exact blueprint (and handholding) to attract 5+ new clients, every single month. CLICK HERE: https://www.skool.com/massiveagentsociety
Manychat PRO - Automate your Instagram DM's and Get 30 days of Manychat Pro for FREE - CLICK HERE
REAL Broker - Learn how we can be business partners and build a business together @ ΓEA⅃ Broker- CLICK HERE
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