The Institute for Effective Professional Selling has launched the Partner Revenue Academy for partner account managers who are looking to become more effective active sellers. The next 6-session cohort launches on October 2.
Today's special two-part show featured an interview with John Carey, Senior Vice President of Global Channels at SAS, and Tom Snyder, Co-Founder of Funnel Clarity.
JOHN'S TIP: "Understand the customer first, because if you can't understand the pain of the customer, how do you identify whether you can be of any assistance? If we're not driving value, we can't be in the conversation."
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