Today I'm speaking with Ahmad Munawar of Boutique Growth. Ahmad helps professional service providers go from "best kept secret" to "booked solid". We're talking about something that's obviously very near and dear to my heart, and that's podcasting.

 

Ahmad is a prolific podcaster, with 2 podcasts: Forecast - an interview show, and Marketing Out Loud - a daily monologue show. Needless to say, Ahmad knows his stuff when it comes to podcasting.

 

In this episode we cover:

 

  • Ahmad's background and what he's doing with Boutique Growth
  • How he got into podcasting
  • Format - interview vs monologue
  • Why you will never run out of content ideas
  • How to make a daily podcast sustainable
  • The importance of thought leadership content
  • How to use podcasting as a prospecting strategy
  • How to use podcasting as credibility booster
  • The tech - what do you need to push daily content
  • Much more...

 

Resources mentioned:

 

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