Elizabeth Saitta, Executive Director of SHRM-Long Island, sits down with Morgan Marran of Ampersand Marketing and SHRM-Long Island’s Marketing Chair to discuss employer branding and recruitment marketing. They cover what culture content helps candidates picture themselves at a company, common online branding mistakes, which platforms matter most, how SEO and AI search are changing discovery and why human connection needs to return to the recruiting process even as automation increases.
SHRM-Long Island Annual Conference is October 9 with early bird pricing through September 9.
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