TOPSHELF
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#10 - “The only strategy the consumer sees is execution.” - Alejandro Bethlen (EVP International, Weightwatchers)

TOPSHELF
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What does it take to transform an iconic brand at a true inflection point?

In TOPSHELF #10, Dr. Marcel Hahne (Arla Foods) and Florian Schmitz (Mercuri Urval) speak with Alejandro Bethlen, EVP International at WeightWatchers, about leadership in the GLP-1 era, brand repositioning, and why execution—not strategy decks—defines success in FMCG and Retail.

A conversation about psychological safety, global vs. local operating models, innovation discipline, and what senior leaders can learn from P&G and Amazon.

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Podden och tillhörande omslagsbild på den här sidan tillhör Florian Schmitz und Dr. Marcel Hahne. Innehållet i podden är skapat av Florian Schmitz und Dr. Marcel Hahne och inte av, eller tillsammans med, Poddtoppen.