Bron Launsby shares how he went from an initially skeptical franchise prospect to building a nine-location Sky Zone portfolio in under a decade. He explains why trampoline parks offered unusually attractive economics, how he kept locations relevant through constant reinvestment and new attractions, and why he ultimately sold the entire portfolio in 2024.
Bron then tells the origin story of Slick City, an indoor entertainment concept built around dry slides. After installing an early slide prototype inside one of his trampoline parks, he saw it become one of the location’s most popular attractions. That insight led him to partner with slide inventor Gary Schmidt, invest in the manufacturing company behind the technology, and develop a completely new concept supported by nearly 70 patents.
The conversation explores Slick City’s rapid growth from one location to nearly 50 in four years, along with its striking unit economics: the first three locations averaged just under $5 million in annual revenue with EBITDA margins around 40%. Bron also breaks down the business’s revenue mix, massive facilities, staffing requirements, safety systems, franchisee investment requirements, and strategy for continually introducing new attractions. Finally, he discusses Slick City’s international expansion and its potential to support 400–600 locations in the United States and approximately 150 across Europe.
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