In this episode of The Luxury Society Podcast, Robin Swithinbank and David Sadigh, Founder and CEO of DLG, are joined by Jonathan Brinbaum, Managing Director of Bulgari Watches, to examine the big questions looming over luxury watchmaking – recorded live on location at Geneva Watch Days.
Jonathan tackles the issues the industry can't afford to ignore: the steep decline in Swiss watchmaking volumes and who bears responsibility for reversing it; why genderless design is reshaping the category; and how the booming secondary market and CPO programmes are becoming the ultimate stress test for a watch's true value.
Tune in for:
Why volumes are the industry's existential crisis and whether creativity and new audiences can bring them back
Jonathan's take on genderless design: a genuine generational shift, or a risk to the category's feminine story?
How the rise of CPO and the secondary market is redefining brand value and pricing strategy for luxury watchmakers
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