In this live festival bonus episode, I sit down with Henry Firth and Ian Theasby, the duo behind BOSH!, one of the most influential forces in the plant-based movement.
For nearly a decade, the BOSH! boys have inspired millions with indulgent plant-based comfort food, bestselling cookbooks, and viral videos. But now, as dads in their 40s, they’re shifting focus towards health, balance, and longevity.
We cover:
- Why their Healthy Vegan cookbook became such a hit
- Ian’s journey from marathon to ultramarathon
- Henry’s fitness transformation
- How parenthood reshaped their approach to food and family meals
- Finding balance with the 80/20 rule
- Their exciting new range of affordable, high-protein, high-fibre plant-based meals
- The responsibility they feel influencing how millions of people eat
Recorded live in a buzzing festival tent, this is an energetic and inspiring conversation about how two pioneers of plant-based cooking are evolving for the next decade - and how their mission to make plant-based eating mainstream, healthy, and accessible is stronger than ever.
Follow BOSH! on Instagramand YouTubeor visit bosh.tv to learn more about their books, recipes, and upcoming supermarket range. Follow Ian’s running adventures here.
Books mentioned in this episode:
Healthy Vegan by BOSH!
The Plant-Based Diet Revolution by Dr. Alan Desmond
The Plant-Based Athlete by Matt Frazier & Robert Cheeke
Recipes for Happiness by The Happy Pear
Order my new book: “What Your Doctor Isn’t Telling You About Food”
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