Why You Need Email in an Ever-Changing Social Media Landscape with Amelia Hruby

Episode Summary:

If you’ve ever thought, “I know I should be doing more with email, but where do I even start?”—this episode is for you! I’m stepping into the guest chair for this episode,  where I had an amazing conversation with Amelia Hruby about why email marketing is the most powerful, and long-lasting tool in your business toolbox. I originally recorded this conversation for her podcast Off the Grid, a space for small business owners who want to leave social media without losing all their clients. While I personally still use social media, I also believe in building an email strategy that works no matter what platform changes come our way. In this episode, I break down why email is the most reliable way to connect with your audience (even in a world of social media and ever-changing algorithms), how to make it easier with automation, and ways to build meaningful relationships—without it feeling like a chore. Whether you’re looking to grow your list, simplify your email strategy, or just feel less stressed about marketing, this episode is packed with insights to help you make email work for YOU.

In this episode, you’ll learn about:

• Why email is algorithm-proof and isn’t going anywhere (unlike social media platforms!)
• How email builds long-term relationships and keeps your audience engaged
• The power of segmentation—so your subscribers get the right message at the right time
• How automation can save you time and make your email marketing way easier
• Why email creates space for meaningful conversations with your audience

Connect with Amelia:

Off the Grid Podcast  (Apple & Spotify) Leaving Social Media Toolkit Softer Sounds

Check out this episode's blog post 

Coaching Programs & Services:

Maximize Your Marketing - For those who need an in-house CMO (Chief Marketing Officer) to help you build sustainable email and promotional strategies, engage your subscribers, and grow your business and bottom line that otherwise is untapped potential.

The Duett Debut - Done for you email copywrting & automation setup 

Ready, Set, EMAIL - Quick & custom email setup to grow and send your newsletter fast

Book a FREE Discovery Call 

Episode Resources: FREE Resources Write Your First Welcome Sequence

Connect with me on Instagram @alleagrummert