I got to chat with Deanna Seymour, the founder of The Playhouse — a creative, community-driven space for freelancers and solopreneurs to connect, share their expertise, and grow together — about how she uses events to get visible and grow her email list (and paid membership).
We talk about how Deanna promotes these events and how they lead to email list growth — with a special on-the-interview coaching strategy session with yours truly (that’s me, Allea Grummert) to help ensure she’s welcoming her new subscribers, inviting them to her membership, and onboarding new members to keep them happy and coming back for more!
In this episode, you’ll learn about:
How Deanna brings people together through events that feel natural and engaging (and why there are no replays!)
Why collaborations have been key to building her community and email list
The simple automation she can set up to tag event registrants and trigger a sequence to welcome them to her list
How to prevent current members from getting unnecessary emails while still nurturing new leads
The small but impactful email tweaks that make simple emails more engaging
Ways to make visibility and networking feel more comfortable, even if you’re thinking, “it’s not my thing”
Maximize Your Marketing - For those who need an in-house CMO (Chief Marketing Officer) to help you build sustainable email and promotional strategies, engage your subscribers, and grow your business and bottom line that otherwise is untapped potential.
The Duett Debut - Done for you email copywrting & automation setup
Ready, Set, EMAIL - Quick & custom email setup to grow and send your newsletter fast
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eller tillsammans med, Poddtoppen.