Small business PR strategist Pippa Goulden tackles the word that stops founders in their tracks: Storytelling and reframes what it actually means in the context of PR and authority building.
In this episode:
Why storytelling doesn't mean oversharing or being dramatic
The real reason PR doesn't work, and how storytelling is usually at the heart of it
How to work out what stories to tell (and where to find them)
Why your boundaries always come first and why no PR is better than bad PR
And once you've had a listen you can explore the different ways of working with me:
- Work with me 1-2-1 in Authority: The Impact Accelerator which is a hyper-focused, action-taking, results focused programme that's all about getting you great PR results for your business, with me supporting you all the way.
- Join my DIY PR membership using the code POD50 to get 50% off your first month - this will give you all the knowledge and confidence you need to get results for yourself. Have a look here
- Find out about my new Get Known CEO Day - an in person VIP 1-2-1 where we get your PR started - quickly. Find out more here
- Buy your ticket for Get Known Live on 16th November here (before they sell out!)
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