In this revelatory episode of Thriving Therapist Talk: Business and Marketing for Therapists, Nadene van der Linden discusses the importance of consumer perception of availability and urgency in the online business.


She shares her experience of removing free resources from her offerings and how this created a sense of scarcity that increased engagement and interest in the offerings.


Nadene emphasizes the psychological factors that influence client and buyer perceptions and provides strategies for therapists to enhance the perceived value of their services, including managing appointment availability and communicating value effectively.

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