What does your business actually stand for?
Your core values shouldn't just be a few nice-sounding words you put on your website. They should define how you operate, how you lead, the culture you create, who you bring onto your team, and the experience your clients have with your business.
And this is something I learned the importance of through experience, the good AND the bad.
In this episode of The Rebel Show, I'm breaking down how I defined the five core values that guide my businesses and walking you through how to create your own.
We're talking about:
✔️What core values actually mean in your business
✔️Why company culture matters more than I originally realized
✔️The experiences that helped me define what I would and wouldn't tolerate
✔️My five company core values and what each one means
✔️How to turn negative experiences into positive values
✔️Why your core values have to start with YOU
✔️How to actually use your values in your business
By the end, I have some homework for you: define the 3–5 core values that truly represent the business and culture you want to build.
Then come back and share yours in the comments. I want to hear them. 👇
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