Information is cheap now. Your lived experience isn't. Here's why AI just made your personal stories the most valuable asset in your podcast.

 

Sam Brake Guia breaks down a conversation between Steven Bartlett and Daniel Priestley on Diary of a CEO that's changing how he thinks about content strategy for health and wellness podcasters.

 

He shares: ◼️ Why AI has commoditized facts, and what that means for your podcast content ◼️ The "personal playbook" concept, and why relatable now beats impressive ◼️ Ali Abdaal's simple titling trick: "how I" instead of "how to" ◼️ Why one-dimensional content (just a podcast, just a newsletter) is losing to layered ecosystems ◼️ How community and real-world touchpoints become the part of your show AI can't replicate ◼️ The data behind why attention is shrinking while content volume explodes ◼️ Four steps to audit your last five episodes and future-proof your content

 

Want to grow your visibility through podcast guesting? Explore how PodWritten can help: https://podwritten.com/services/

 

Episodes referenced:

◼️ The Diary of a CEO: https://www.youtube.com/watch?v=fpETS6q1Hww 

◼️ Creator Science: https://podcast.creatorscience.com/ali-abdaal/ 

 

Bonus tips and resources: ◼️ Blog: https://podwritten.com/blog/ ◼️ Instagram: https://www.instagram.com/podwritten/ ◼️ LinkedIn: https://www.linkedin.com/company/podwritten

 

Questions or want to say hey? Email us at sam@podwritten.com

Please leave us a review on Apple Podcasts or Spotify.

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