David Appel breaks down his ABC framework for vertical AI product marketing, covering everything from understanding customer nuances and leveraging unique data sets to mastering outcome-based pricing models.
He emphasizes that traditional product marketing skills still matter, but only if you evolve them for the AI era through world-class customer engagement, tactical use cases, and hyper-personalized content. David's message is clear: adapt or get left behind.
Podden och tillhörande omslagsbild på den här sidan tillhör
Richard King. Innehållet i podden är skapat av Richard King och inte av,
eller tillsammans med, Poddtoppen.
