I've had a version of the same conversation with a friend of mine for three months in a row. She comes to me with a plan. I give feedback. A month later, she comes back with basically the same plan again — and has no idea she's already been here.
That's when I went looking for an explanation, and I found a study that stopped me in my tracks. It's about what happens to your brain when you let an AI do too much of your thinking for you — and it's a lot more common than you'd think, even among people who consider themselves "good" at using AI.
This episode isn't about whether you should use AI. I use it constantly. It's about the difference between using it to execute and using it to think — and why that difference is quietly becoming the thing that separates businesses that are thriving right now from businesses that are just... busy.
I'm sharing the study, the four things I don't think AI will ever be able to replace, and the one habit shift that's made the biggest difference in how I use AI in my own business.
🎙️ In This Episode:
The study that made me rethink how much I'm letting AI "help" me strategize
Why so many business owners are stuck in a loop they don't even realize they're in
The real difference between using AI to execute vs. using AI to think
Four things that AI can't replace, no matter how good it gets
The one shift that's changed how I use AI day to day
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