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#014 | nesso.design TALKS | AESOP Store Analysis (Part 2 of 3)

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In this episode of nesso.design TALKS, we explore in detail the Kerry Center store in Shanghai. We'll delve into how subtle Chinese references are infused into the design, codifying all the visual merchandising elements and shopping experiences. With numerous examples, concepts, and details, join us on a journey filled with sophisticate details.

Chapters:

0:00 Summary

3:24 Shanghai Kerry Center

21:45 VM Principles

29:10 Sinks

47:50 Conclusions

Contact: info@nesso.design https://nesso.design/

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#design #retail #brand #branding #nessodesign #store #storedesign #aesop #DesignExploration #NessoDesignTalks#Brandgenesis #CreativeCollaborations #cosmetics #NessoTalks #Aesop

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