In this solo episode I'm breaking down seven communication tactics that can help you sell more, lead better, and get people to actually listen. I share how a simple wristband marketing idea saved my first iPhone repair business, along with stories from pitching Best Buy, working with John McAfee, and dealing with a nightmare customer. We talk about writing a stronger opening, admitting flaws, using stories instead of relying only on data, avoiding jargon, being more specific, using silence effectively, and ending every conversation with a clear recommendation. Ultimately, the businesses and founders that win are not always smarter. They are simply better at communication.
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