On this episode of Talking Shop, I’m joined by Millie Kendall, co-founder and CEO of the British Beauty Council. For over 30 years, Millie has been a driving force in the retail landscape, instrumental in the global success of cult beauty brands and co-founder of the iconic Ruby & Millie.
Today, she has shifted her focus from brand marketing to industry-wide policy at Westminster. We're discussing why beauty has become the ultimate anchor for high-street footfall, why digitally native brands are rushing into bricks-and-mortar to build trust, and how a physical store can deliver an irreplaceable moment of discovery in an increasingly AI-driven world.
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